Sunday, December 16, 2007

Telecommuting Takes a Hit

Why is it that when push comes to shove, telecommuting is one of the first things that takes it on the chin? People are buzzing about AT&T's move to rein in its telecommuters, under the guise of ... well who knows, really. What could they possibly be thinking?

First, they're going to lose a lot of great talent that will not be persuaded that their long-term telecommuting arrangements are somehow suddenly ineffective, even though they've been dutifully making money for AT&T from where ever they are for years.

But more important is the fact that AT&T/SBC is turning its back on a work trend that actually makes it a lot of money. When people work remotely they use telecommunication devices -- like the ones AT&T makes. Rather than have an internal base of people who could test products and lines of service and help them develop a strategic advantage around this growing market, they're going to pretend like it's 1991 and only weirdos (or would that be weirdi?) work in their slippers.

Come on, AT&T/SBC, wake up and smell the telecommuting.

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